IJW 2014 is scheduled from 14th-17th July, 2014
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at Hotel Grand Hyatt, Mumbai.
As always, it will be packed with lots of
action & entertainment.
After completion of four successful years, India International Jewellery Week, popularly known as IIJW, is all
set for its 5th edition this year. Conceived and conceptualized by the Gem & Jewellery Export Promotion Council, IIJW
is Asia’s first jewellery week. Spread over four glittering days, IIJW features renowned designers and jewellery houses
of India who showcase the vast set of skills and talent that India has in the design and production of exquisitely
crafted jewellery. Leading Indian models sashay down the ramp, adorned with these exclusive and glitter
-
ing creations at shows choreographed by ace choreographers in a glamorous setting that is frequented
by celebrities, high profile clientele, dignitaries and the who’s who of society.
Comprising of eight shows per day over the period of four days, each designer
showcases exquisite jewellery creations for 20 minutes on the ramp followed by
media interaction with designers & celebrities, networking with buyers, etc.
Each show is attended by more than 300 special guests.
Spotlight on Designing Talent
Over the years, leading Indian retail houses/ designers have chosen the IIJW
platform to showcase their proficiency in jewellery designing. This year too,
retail giants like Gitanjali, Ganjam, Emerald and Saboo and renowned designers
like Farah Khan, Vijay Golecha, Sumit Sawhney and Dipti Amisha are few of the leading
names who will be part of this trend-setting show.
IIJW not only provides a platform to established designers, it also serves as an impressive debut stage for
upcoming talent. With institutes like IIGJ, NID & IGI presenting the skills of their students, along with independent
new designers, IIJW showcases the enormous potential of the budding talent in this country
Glamorous Extravaganza
If the diamonds, rubies and emeralds glitter on the stage, Bollywood stars of the silver screen and TV artists also
dazzle on the catwalk. In past years, Katrina Kaif, Deepika Padukone, Konkana Sen Sharma, Sonakshi Sinha,
Bipasha Basu, Soha Ali Khan, Lara Dutta, Kangana Ranaut and
Kalki Koechin have set the ramp ablaze. SONAM KAPOOR, the
IIJW brand ambassador, startled the audience adorned with
the exclusive piece by House of Boucheron. While Sonam
Kapoor continued with her charm in 2012 and 2013, Madhuri
Dixit, Sushmita Sen, Yami Gautam, Chirangdha Singh and
Juhi Chawla stunned the audience with their grace at this unique
platform
Extending the popular concept, last year IIJW was launched at New Delhi.
The objective of the IIJW New Delhi is to provide retailers, manufacturers and
designers from Northern India with their own exclusive platform to showcase
their collections. It also aims to bring the show closer to the elite
Delhi society. This is based on the popularity and patronage
that the show has been receiving from participants and
audience of the region.
These are some pics from 2013 and old shows.
For more information, log onto
www.iijw.com
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