24 November 2011

Ileana’s Rs 1cr deal

Who said this Goan Beauty’s stocks have dipped?

Hotshot Ileana has just signed a Rs 1 crore deal to endorse the ‘Forever’ line of jewellery through a pan-India commercial.

The actress just spared two days for the photo shoot and will also be inaugurating the brand’s first south Indian store on Sunday.

“She has been getting lot of offers but she chose this premium brand since it suits her personality and she enjoyed doing the first endorsement that proof the brand’s most precious diamonds,” says a source, close the actress.

Although, Ileana is not fascinated with gold she does have few rings and chains in her jewel kit. “These days real estate is unstable so it’s better to stay invested in gold,” she adds.

After endorsing retail brands, her B-town film Barfee fetched her enough mileage too. And now a pan-Indian brand too. Things seem to be just dandy of someone who is rumoured to be having trouble with her “demand”.

SOURCE: Ileana’s Rs 1cr deal | Deccan Chronicle

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